Branding Bootcamp: Crafting a Brand Identity + Brand Strategy

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Course Insight

Designed for advanced/expert practitioners. Designed for experienced practitioners. We recommend having a solid grasp of Creative Career fundamentals before starting this specialization.

Advanced LevelSelf-Paced Learning

SKILLS TO
MASTER

Creative Career Basics
Fundamental principles and concepts
Practical ApplicationTrending
Real-world project implementation
Best Practices
Industry standard workflows and guidelines
Problem Solving
Core Concepts
Implementation
Workflow Integration
Optimization
Careers:Relevant for professionals pursuing roles within Creative Career.

Quick Facts

Below sections are verified from last major sync. For real-time updates and today's latest lectures, Check official page here.

What You’ll Learn

  • Welcome to BRANDING BOOTCAMP:.
  • Learn how to do branding so that the advertisements you put out make the most impact. .
  • Good advertisement is about touch and speaking the language of your audience. We’re going to learn how to craft and define your brand. .
  • We’re going to learn how:.
  • - Defining your WHO & WHY.
  • -Examing your audience.
  • -Brand Strategy.
  • -Advertising Psychology.
  • -Marketing Theory.
  • Learn all the fundamentals to branding in this bootcamp!.
  • (Worksheets inside. ).
See side-by-side differences in what you’ll learn

Description

Intro to Branding Bootcamp

What is brand strategy?

Why is branding important

Crafting the Brand

Ideal Audience

Ikigai (生き甲斐)

Defining Brand Image

Social Media Audit (Nike Sportswear)

Big Brands VS Little Brands (Ads)

Final Video

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