Building your LinkedIn Profile in 2022

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Course Insight

Suitable for intermediate learners. Works well as a continuation after mastering Creative Career fundamentals. It bridges the gap toward advanced, production-level engineering.

Intermediate FriendlySelf-Paced Learning

SKILLS TO
MASTER

Creative Career Basics
Fundamental principles and concepts
Practical ApplicationTrending
Real-world project implementation
Best Practices
Industry standard workflows and guidelines
Problem Solving
Core Concepts
Implementation
Workflow Integration
Optimization
Careers:Relevant for professionals pursuing roles within Creative Career.

Quick Facts

2 hours 8 minutes
Intermediate
Online Course
Below sections are verified from last major sync. For real-time updates and today's latest lectures, Check official page here.

What You’ll Learn

Course Introduction

What is LinkedIn Really

What is a Professional LinkedIn Profile

Who should have a Professional LinkedIn Profile

Getting started on LinkedIn

Focusing on your Target Audience

Defining the right keywords to use on your LinkedIn Profile

Write your LinkedIn Profile in your Style

LinkedIn Profile Best Practices

The Key areas of a Professional LinkedIn Profile

The LinkedIn Profile Intro Card Section

LinkedIn Profile Contact Information

LinkedIn Profile Services Page

The Analytics and Resource Tab

Using LinkedIn Creator Mode

Using the Featured Section

The LinkedIn Profile Activity Section

Adding your About Section to your LinkedIn Profile

Adding your Work Experience to your LinkedIn Profile

Adding your Education to your LinkedIn Profile

Adding Licenses & Certifications

Adding Volunteer Experience

Adding Skills to your LinkedIn Profile

Adding LinkedIn Recommendations to your LinkedIn Profile

Adding Publications to your LinkedIn Profile

Adding Additional Sections to your LinkedIn Profile

Testing the Keyword Richness of your LinkedIn Profile

Course Closing Remarks

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Outcomes

  • As of 10/17/22, there were more than 858 million people with LinkedIn Profiles. .
  • LinkedIn continues to be the #1 Professional Networking Social Media site globally..
  • However many LinkedIn Profiles are still built without focus, purpose, or clear goals in mind. Very few LinkedIn Members create their LinkedIn Profiles using their most important keywords and with their target audience, i.e. most important viewers, in mind..
  • I refer to a Professional LinkedIn Profile as one where the LinkedIn Member purposefully builds their profile focused on their target audience using keywords and stories relevant to who they are today and what they do relevant to their target audience..
  • This course was created to guide you on building your Professional LinkedIn Profile and positioning yourself better than your peers and/or competitors on LinkedIn. Doing so is important to creating real business value using LinkedIn as a business tool..
  • In this course, we will discuss the key tactics and styles of building a Professional LinkedIn Profile, including the best practices for using many of the key areas of a LinkedIn Profile. .
  • I will share my own experiences and successes in building a LinkedIn Profile that is often found on the first page of a Google Search and how I make this happen. You will discover the importance of ensuring the content is written using words and phrases that resonate with your target audience and how to do this. We will discuss tactics for building your keyword list and then how to incorporate those phrases/words into your content..
  • In this course we will review the following:.
  •  .
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Building your LinkedIn Profile in 2022
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