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A/B Testing in Python
Learn How To Define, Start, And Analyze The Results Of An A/B Test. Improve Business Performance Through A/B Testing
This Course Includes
udemy
4.5 (581 reviews )
2h 57m 
english
Online - Self Paced
professional certificate
Udemy
About A/B Testing in Python
_A/B testing is a tool that helps companies make reliable decisions based on data._
_This is one of the fundamental skills you need to land a job as a data scientist or data analyst._
Do you want to become a data scientist or a data analyst?
If you do, this is the perfect course for you!
Your instructor Anastasia is a senior data scientist working at a Stockholm-based music streaming startup. She has earned two Master's degrees in Business Intelligence and Computer Science, and grown from a recent graduate to a Senior role in just 3 years. Anastasia has performed a significant number of A/B tests for large tech companies with hundreds of millions monthly users. By taking this course, you will learn how to: · Define an A/B test · Start an A/B test · Analyse the results of an A/B test on your own Along your learning journey Anastasia will walk you through an A/B testing process for a fictional company with a digital product. This case study unfolds throughout the course and touches on everything from the very beginning of the A/B testing process to the very end including some advanced considerations. Moreover, Anastasia takes some time to share with you her advice on how to prepare for the questions on the A/B test interview for a data scientist or data analyst position. One strong point of differentiation from statistical textbooks and theoretical trainings is that the
A/B Testing in Python
course will teach you how to design A/B tests for digital products that have millions or hundreds of millions of users. It is a rare overview of the A/B testing process from a business, technical, and data analysis perspective.
This is the perfect course for you if you are:
- a data science student who wants to learn one of the fundamental skills needed on the job - junior data scientists with no experience with A/B testing - software developers and product managers who want to learn how to run A/B tests in their company to improve the product they are building You will learn an invaluable skill that can transform a company’s business (and your career along the way).
So, what are you waiting for?
Click the ‘Buy now’ button and let’s begin this journey today!
What You Will Learn?
- How to use A/B tests to improve business performance .
- Define A/B tests .
- Start A/B tests .
- Analyze the results of A/B tests .
- Measure the success of A/B tests .
- How to define a hypothesis .
- Design tracking for the metrics .
- How to prepare for a data science interview (when you get asked about A/B tests) .
- How to design A/B tests for digital products .
- Advanced considerations when you run multiple A/B tests at the same time.