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A Designer's Guide to User Personas

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About A Designer's Guide to User Personas

Introduction

Your Class Project

Class Resources

What is a User Persona?

Identifying Needs

Research

Brand Touchpoints

Take Them on a Journey

Flesh Them Out

Visualize Your Persona

Client Communication

Make it Your Own

Wrap Up

What You Will Learn?

  • In this class, you’ll learn how to create an effective user persona for any kind of design project!.
  • Learning to create user personas is an absolutely necessary skill for any designer. It helps you create an objective goal for your project and metric for success, which helps you make better work and ease communication with your clients..
  • Get ready to learn:.
  • This class is for any creative that works with clients or wants to hone their skillset! If you’ve ever been curious about why designers use user personas, how they're created, or how you can use them for your own projects, this class is for you..
  • By the end of the class, you’ll not only have a better understanding of user personas, you’ll know how to continue to improve your design skills by creating objective goals and metrics for success!.
  • So let’s get started - see you in class!.