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Attract and Engage Customers with Digital Marketing

This course is part of Google Digital Marketing & E-commerce Professional Certificate

     
  • 4.8
  •  |
  • Reviews ( 4.9K )
Free

This Course Includes

  • iconcoursera
  • icon4.8 (4.9K reviews )
  • icon21 hours (approximately)
  • iconenglish
  • iconOnline - Self Paced
  • iconcourse
  • iconGoogle

About Attract and Engage Customers with Digital Marketing

Learn new concepts from industry experts

Gain a foundational understanding of a subject or tool

Develop job-relevant skills with hands-on projects

Earn a shareable career certificate from Google

What You Will Learn?

  • Recognize strategies to build brand awareness among potential customers.
  • Explain the purpose of SEO (search engine optimization) and essential SEO terms.
  • Optimize website content for SEO.
  • Understand search engine marketing (SEM) and how it benefits businesses.