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Build a Resilient Brand Part 3: Unleash Your Brand's Personality & Voice
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35 minutes
english
Online - Self Paced
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About Build a Resilient Brand Part 3: Unleash Your Brand's Personality & Voice
Introduction
Class Orientation: Materials, Project, and Class Prep
Brand Personality & Voice
Exercise 1: Get to Know Your Brand as a Person
Exercise 2: Give Your Brand a Voice
Exercise 3: Build Your Brandscape
Exercise 4: Craft a Mission Statement that Moves
Exercise 5: Bring it all Together in a Brand Style Guide
Closing Thoughts: Class Recap & the Next Layers of Our Resilient Brands
What You Will Learn?
- Whether you're an aspiring entrepreneur, a seasoned marketing professional, or a creative seeking to define your unique brand identity, this class will equip you with the skills and insights needed to craft a compelling and authentic expression of your brand..
- Through a series of engaging exercises, recognizable examples, and expert guidance, you'll infuse your brand with a powerful and captivating personality and voice that resonates deeply with your target audience..
- If you’ve taken my previous classes and defined your brands’ core essence and brand values, you will build on these all-important sources of your brand’s power in this class as we build the next layers of our resilient brands. While having the inner layers of your brand locked down is not necessary to complete this class, developing each layer of your brand will make subsequent steps easier and will give you more confidence on your journey to building a resilient brand! .
- In this class we’ll:.