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Business Fundamentals
Professional Certificate programs are series of courses designed by industry leaders and top universities to build and enhance critical professional skills needed to succeed in todays most in-demand fields.
Free
This Course Includes
edx
0 (0 reviews )
5 months at 3 - 5 hours per week
english
Online - Self Paced
professional certificate
University of British Columbia
About Business Fundamentals
UBCx's Business Fundamentals Professional Certificate
Business Foundations
Business Communications
Introduction to Marketing
Job Outlook
What You Will Learn?
- Effective communication, both oral and written; analyzing your audience, preparing to communicate, tailoring messages, storytelling, and advanced communication skills..
- Core value propositions and a business model framework, competition and macro environmental tools, theories of disruption, basic accounting literacy and concludes with an integrated look at business functions..
- Market Research and its importance to strategy, brand strategy, pricing, integrated marketing communication, social media strategy, and more..