When you enroll through our links, we may earn a small commission—at no extra cost to you. This helps keep our platform free and inspires us to add more value.
Context is Key: Social Media Strategy in a Noisy Online World
Unlock creativity with Skillshare! Learn acrylic painting, AI writing, graphic design, and photography.
Free
This Course Includes
skillshare
0 (0 reviews )
1 hours 31 minutes 
english
Online - Self Paced
course
SkillShare
About Context is Key: Social Media Strategy in a Noisy Online World
Trailer
Introduction
Context vs. Content
Facebook (part 1)
Facebook (part 2)
Jabs vs. Hooks
Facebook Case Study: Kit Kat
Facebook Case Study: Reggie Bush
Lesson 2 Prompt
Instagram Case Studies
Lesson Three Prompt
Pinterest Case Study: Arby's
Pinterest Case Study: Lauren Conrad
Lesson Four Prompt
Tumblr
Tumblr Case Study: Jimmy Fallon
Tumblr Case Study: Smirnoff
Lesson Five Prompt
Twitter Case Studies
Lesson Six Prompt
Summary
What You Will Learn?
- Tell the right story. Build a powerful brand. .
- Don't just tell your brand's story, tell it right. Learn to develop a results-driven social media strategy perfectly adapted to each major social media platform—a strategy that guarantees your brand is telling the right story in the right context. Gary will break down the right story for every relevant platform—Twitter, Facebook, Tumblr, Instagram and Pinterest—all in under 90 minutes. These are the same tactics Gary's used to grow brands like GE, PepsiCo, and the NY Jets. Any opportunity to enter Gary's brain is an exciting one, and this class is no exception. Don't miss it. .
- Watch 23 video lessons. .
- Learn by doing..
- Create your own platform-specific social media strategy to apply to your brand immediately. No brand? Not a problem. Try Create a social media strategy for your favorite brand or just follow along. .
- Please note: free copies of Jab, Jab, Right Hook are no longer being distributed in association with this class. The book was a limited time offer for students who enrolled prior to 11/30/2013..