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Copywriting : Master the Art of Persuasion
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1 hours 57 minutes
english
Online - Self Paced
course
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About Copywriting : Master the Art of Persuasion
Introduction
Targeting the Right Audience
Introduction to AIDA Formula
A - Attention
I - Interest
D- Desire
A - Action
Features & Benefits
So What?
Competitor Analysis
Social Proof
Search Engine Optimization
E-Mail Marketing
Quora
YouTube, Twitter, Facebook
Google Ads
Facebook Ads
READ
WRITE
Brainstorm & Criticism
Follow the Best
What You Will Learn?
- Having a tough time to keep your first step into Digital Marketing, Social Media Influencing, entrepreneurship, blogging etc. ?.
- This course has got your back! In this course of copywriting we deal with tips, tricks and formulas that tends to help you in attracting audience for your desired work and in pushing your audience to take actions that you want them to take like buying, following, subscribing etc..
- In my personal opinion, Everyone should learn copywriting! Even if one isn't interested in practicing it professionally. Since we live in a Digital World, Copywriting techniques might come into play in our day-to-day lives unexpectedly. Therefore, looking through the lens of an ordinary person, I believe that keeping this skill at your back-pocket is something that a wise person would do..
- We start the course by understanding what copywriting is and what copywriting is not! We then get our feet wet by defining our audience and then we dive into the AIDA framework and later learn to use it in various digital platforms including Websites, E-mails ,Instagram, YouTube, Facebook, Twitter, Google Ads, Facebook Ads and Search Engine Optimization. In our Journey, we also stop to take a look at other Elements of copywriting such as Competitor Analysis, Social Proofs, Features, Benefits and the So-What Test..
- Rome wasn't built in a day. So is the great copywriter sleeping inside you. And in order to awake that person, we end our copywriting Journey by looking at few tips to Improve your copywriting skills..
- So what are you waiting for? Let's go to the course :-).
- ~Jeff <3.