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Digital marketing for filmmakers and films
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This Course Includes
skillshare
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1 hours 15 minutes
english
Online - Self Paced
course
SkillShare
About Digital marketing for filmmakers and films
Introduction
Project: preparing a biography and filmography
The importance of knowing your brand
Your films - who's your audience?
Getting press coverage
Social media and filmmaking
Social media - scheduling your posts
Social media - Twitter
Social media - Instagram
Social media - YouTube
Social media - TikTok
Growing your audience online
Grow using search engine optimisation (SEO)?
Grow by blogging and vlogging
Grow by writing for others
Grow through targeted mailers
Finding an audience for your films
Preparing a film festival strategy
Attending and promoting at film festivals
Film magazines, Podcasts, Newspapers
Crowdfunding as a way of marketing
Conclusion
What You Will Learn?
- Class Overview: .
- This course is for filmmakers who want to learn how to market and distribute THEMSELVES and THEIR FILMS. Whether you're a student, an independent filmmaker (early, late or established) or just someone who makes movies online for social media etc, this course is for you. Discover all the techniques, tips and tricks to getting your film out there..
- What will I learn?.
- On the course, you'll find a mixed bag of lectures focusing on self-promotion and film promotion. Your guide to all things digital marketing for filmmakers will include:.
- Social media marketing (Facebook marketing, Instagram marketing, twitter marketing).
- Social media scheduling.
- Film festival strategy.
- Email marketing, email campaigns and building lists.
- Biography writing.
- Press releases and interview opportunities.
- Why should I take this class?.
- The old saying goes "if tree falls in a forest and no one is around to hear it, does it still make a noise?" You've made a film but no one has seen it....
- The whole point to making films is that it is not only a form of expression, but a chance to share it with audiences so that they can relate to your content, be inspired or entertained by the form of visual art you create therefore, if you're a filmmaker, a student or just finished making a film and need to promote it, this course will teach you, giving examples from my own personal experience how to:.
- - Build a strong personal brand in the film industry..
- - Learn how to navigate the world of social media..
- - Expand your image to attract new opportunities in the industry..
- - Create a showreel whether you're an independent filmmaker, commercial director or YouTuber..
- - Draw in a vaster audienceship and viewers from around the world..
- - Prepare yourself for film festivals (if you have a film screening at the film festival, or not)..
- Materials/Resources:.
- Also, check out some of my other classes on Skillshare.
- Short film production - https://skl.sh/3YGn9Jc.
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- Who am I?.
- I am a filmmaker who joined the film industry in 2012 after life as a scientist. I always had to do my own marketing and distributing when it came to my films when I first started out. I learned a lot about marketing myself, creating a brand and finding an audience for my films. I learned the importance of press and the value in having an active social media presence. I want to share all of this with you as this has been a critical part of my filmmaking journey..
- You can watch some of my films on my Filmmaker Amal YouTube Channel, my social media channels (shown below), or watch out for my films on Amazon, Netflix, Apple TV, Hulu, Roku, film festivals or cinemas near you!.
- My Links.