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Digital Marketing: How to Build the Perfect Strategy
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This Course Includes
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1 hours 20 minutes 
english
Online - Self Paced
course
SkillShare
About Digital Marketing: How to Build the Perfect Strategy
Course Introduction
What is Marketing Really?
Fundamentals Part 1 - Funnels & Timelines
Fundamentals Part 2 - Data, Economics & Hooks
Fundamentals Part 3 - CTAs & Reputation
Channels Part 1 - Paid Social & Google
Channels Part 2 - Shopping & SEO
Channels Part 3 - Social & PR
Channels Part 4 - Email, Affiliates, Display & CRO
Strategies Part 1 - Building Buzz
Strategies Part 2 - Validate An Idea
Strategies Part 3 - Cost-Effective Sales & Scale
Testing Plan & Matrix
Toolkit & Reading
Project: Putting things into practice
What You Will Learn?
- This Digital Marketing course is the ultimate introduction to all the concepts you need to know. Taught by the CEO & Founder of the UKs #1 Ranked Social Media Agency - this course covers techniques and insights that actually work and drive business success every day. .
- In this class, we lay the foundations through understanding the fundamentals of digital, then we assess each of the key 'channels' and what they bring - everything from Social Media, to Google, PR, CRO, Affiliate Marketing & More..
- Finally, we tie all these concepts together to help you create a powerful digital marketing strategy going forward. .
- Modules/Sections as follows:.
- Who is this class for?.
- - Digital Marketing professionals..
- - Entrepreneurs. .
- - Students. .
- - Anyone who wants to better understand the role marketing plays in business. .
- We hope you join us! .