When you enroll through our links, we may earn a small commission—at no extra cost to you. This helps keep our platform free and inspires us to add more value.

Email Marketing Strategy A-Z: Design your best strategies
Design best email marketing strategies for your business with 10+ PRACTICAL frameworks. Earn more sales sustainably now!

This Course Includes
udemy
5 (42 reviews )
3h 7m
english
Online - Self Paced
professional certificate
Udemy
About Email Marketing Strategy A-Z: Design your best strategies
THIS COURSE HELPS YOU TO UNDERSTAND THE PRINCIPLES OF HOW THINGS WORK & THE MINDSET FOR GROWTH - So you can confidently own the email channel to drive massive yet sustainable growth for any of your business!
HIGHLY PRACTICAL guaranteed:
10+ Practical Frameworks, applicable for any businesses
make it flexible for you to apply and turn into actionable strategies in List Building, List Hygiene, Email Newsletters, Email Automations & Email Analytics
On-screen tutorials
of how to set-up everything in real-life (domain authentication - SPF & DKIM, check IP & Domain Reputation, set-up A/B testing,...) and how to analyze email marketing performance of a real business!
Template Handouts
including of Google Spreadsheet & Data Studio Dashboard, ready for you to re-use and easily manage email marketing campaigns!
Flowcharts
make it easy to understand any concepts
Checklists
make it actionable & clear of what to do (
+a list of useful tools that you must know!!
)
_Do you feel like Email Marketing is too complicated while those common Best Practices just don’t always fit to your business?_
And the misery just keeps going on and you:
don’t know what problems to fix when the results go down
also don’t know what to optimize more to make it even better
struggle to grow massively without annoying customers & losing them
feel like your efforts are wasted because of low business returns?
_IT’S TIME TO POWER-UP WITH THE EMAIL MARKETING STRATEGY CLASS A-Z_
Where you'll learn to: 1.
_DESIGN YOUR OWN STRATEGIES in List Building, Email Newsletters & Email Automations_
, so you are able to make Email Marketing
work just right for your business in any situation!
2.
_UNDERSTAND EVERY CONCEPT & METRIC in Email Marketing - what they mean and how they relate_
, so you are able to know exactly what to do in every case! Including topics like: Email Deliverability, List Hygiene, ... which have massive impacts on Email Marketing results, that
you hardly can find in other courses!
(INCLUDING: detailed instruction of how to choose an email marketing platform, how to do domain authentication for non-technical marketers, how to check IP & Domain Reputation, how to conduct Spam test & A/B test, ...)
_WHAT YOU’LL LEARN EXACTLY_
1. _Email Marketing Basic: Differences vs other channels, Types of campaign, Criteria to choose a platform_ 2. _Email Marketing Deliverability: Get into Customers' Inbox_ 3. _Email Marketing Lists: Grow, Enrich & Maintain_ 4. _Email Newsletters: Sending Newsletters that Customers will LOVE_ 5. _Email Marketing Automation: Automate Sales & Increase Customer Lifetime Value_ 6. _Email Marketing Analytics: Reporting, Analyzing & Optimizing_ 7. _What's Next for Email Marketing: Recommendation Engine & Cross-channel_
You'll Also Get:
✔ Lifetime Access to course updates ✔ Direct Support with me - via Q&A, Direct Message & more! ✔ Udemy Certificate of Completion ✔ 30 day money-back guarantee - so there's no risk to get started.
_HIT THE “BUY NOW” BUTTON TO UNLOCK THE REAL POWER OF_
_EMAIL MARKETING - THE MOST PERSONAL & LOW-COST MARKETING CHANNEL TO ENGAGE WITH YOUR CUSTOMERS! _
About Me: My name is Anny - Growth Marketing Expert, an ex-Strategic Account Manager at INSIDER - a mar-tech startup funded by Sequoia, where I consulted and worked hands-on with many big companies in CRM Marketing, Marketing Automation & Conversion Rate Optimization. What my clients say about me: _"While the e-commerce CRM is Anny's best expertise, she also has a strong knowledge on the technical side. Thanks to her rich expertise, I and my team could create ad-hoc / automatic CRM campaigns, improve customer journey, which all drove positive results."_ _"With the skill of data analytic and marketing automation, she often gave us insightful reports, valuable suggestions to optimize onsite conversion rate, customer engagements, etc"_ _"Anny always comes up with interesting insights, valuable ideas and trends that could be used practically in our CRM campaigns."_
What You Will Learn?
- Design your own strategy in List Building, Email Newsletters & Automations .
- Optimize for 100% Inbox rate .
- Maximise Email List Growth with different types of Pop-ups, Triggers & Value Offers .
- Segment Email List effectively for Frequency & Content Personalization .
- Design Newsletters Sending Calendar .
- Build Email Automation Flows to Optimize Conversion Rate & Increase Customer Lifetime Value .
- Design highly-converting Email Designs .
- Analyze & Optimize Email Marketing Performance Metrics .
- Automate Email Content with Recommendation Engine .
- Connect Email with other channels .
- ADDITIONAL TIPS to Email Marketing operations: tracking, troubleshooting, list-cleaning, … with checklist & templates! Show moreShow less.