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Facebook Ads & Instagram Ads Masterclass for Shopify eCommerce Businesses 2022- The Ultimate Guide

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  • icon12 hours 25 minutes
  • iconenglish
  • iconOnline - Self Paced
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About Facebook Ads & Instagram Ads Masterclass for Shopify eCommerce Businesses 2022- The Ultimate Guide

Introduction

How Facebook Ads Work

The Difference between Facebook and google Ads

How to Know That Facebook Ads Will Work for Your Business

The Ecommerce Sales Funnel

Traffic Entries

The Acquisition Funnels

Getting Your Store Prepared to Receive Ads Traffic

What is IOS 14 Update

How to Deal With The IOS 14 Update Update

Create Your Facebook Business Manager

Getting Familiar With Facebook Business Manager

Setting up Facebook Pixel Post ios14 Update

Setting up Your Facebook Ads Account

How Facebook Algorithm Works

The 3 Factors That Facebook Use to Judge Were to Put You in the Auction

Typical Campaign Structure

Different Campaign Types

How to Create a Facebook Ads Campaigns

Difference Between CBO and ABO and When to Use Each One

Campaign Worksheet

How to Download This Course Resources & Worksheets

Campaign Objectives & What Affects My Objective Choice

Campaign Objectives

Different Strategies You Can Use for Your Ads

Define Your Goals and Calculate Your Budget

Attribution Settings

Bidding Options Explained

The Basics of Marketing and Sales

Understand What a Customer Avatar Means

How to Create Your Product Customer Avatars

Break Down Your Avatar Objections and Motivators

Facebook Targeting Options

Interest Based Targeting

Behavior Based Targeting

Intent Based Targeting

Lookalike Audiences

Facebook Ads Library for Market Research

The 3 Mistakes Than Can Kill Any Add Copy

How to Structure Your Ad Copy

Different Types of Hooks

Ads Body Text

Call to Action

Ad Title and Descriptions

Easy and Effective Ad Copies to Use

Easy and Effective Hooks to Use

Set Up Your Ad Inside of Facebook Ads Manager

Different Facebook Ads Formats

Different Types of Creatives

Different Creatives Ideas

Mobile First Videos

Different UGC Creative Types

How Your Ads Differ Based on the Funnel Step

How to Judge the Ads Creatives Performance

How to Create Ad Images Using Canva

How to Create Stream Less Carousel on Canva

How to Create Video Ads on Canva

How to Create Simple Video Images Using Canva

How to Create Stop Motion Videos for Your Ads

How to Edit Your Videos on Your Mobile

How to Create Website to Life Creatives

How to Name Your Campaigns Adsets and Ads

Let’s Set Up Your First Campaign

UTM How to Set Them up and Use Them

How to Use Facebook Mock up Studio

How Much to Wait Until Starting to Tweak the Ads

Keep Social Proof Between Ads and Campaigns

Walk Through the Different Facebook Metrics

Non Facebook Metrics to Consider

How to Organize Your Metrics Column in Facebooknon Facebook Metrics to Consider

When You Should Start Analyzing Your Campaign

Step 1 of Analyzing Your Campaign

Step 2 of Analyzing Your Campaign

Step 3 of Analyzing Your Campaign

How to Use My Worksheet to Track Results

What to Do After Analyzing the Results

Understand What Retargeting Is and Why It Is Important

Different Type of Audiences That You Can Retarget

Different Types of Retargeting Campaign

Different Layers of Retargeting (The Evergreen Campaigns)

How to Do Retargeting for a Small Business

Retargeting Campaigns Offers and Types

Retargeting Campaigns Structure

How To Set Up a Rtargeting Campaign

Scaling When to Start and Some Facts

Three Different Ways of Scaling

Should You Exclude Your Old Purchases From Your Campaigns

Should You Offer Discounts at Retargeting Campaigns

Should You Run Ads Toward Homepage

Thank you

What You Will Learn?

  • If you want to grow your eCommerce business, you must start by developing and evolving your skills! And what could be best than mastering Facebook and Instagram Ads! .
  • After years of working with clients from all over the world, I noticed that people who fail with Facebook and Instagram ads are the ones who don't have the proper knowledge. So I created this course to uncover all the tips and strategies that I have learned along the way..
  • Running successful ads is not only about clicking the right buttons. It is about understanding who you are selling to and how to speak to them! That is why this course will take you beyond Facebook and Instagram ads to uncover the most profound secrets behind succeeding in marketing and sales..
  • By the end of this course, you will know every detail about running successful and profitable ads for your Shopify store..
  • In this course, I will cover The different aspects of running successful Facebook ads campaigns for your Shopify store, including:.
  • I structured this course to walk out of it with all the knowledge you might need to run successful ads and convert total strangers into customers! .
  • This course is perfect for anyone and everyone. Whether you are:.
  • No matter where you are, this course will help you improve and level up your business and skills!.
  • I will always be here to support and help you! So please don't hesitate to leave your messages in the discussion section!.
  • Thank you for choosing this course and for trusting me with your time! .
  • PS: You can download all the course resources from this link..