When you enroll through our links, we may earn a small commission—at no extra cost to you. This helps keep our platform free and inspires us to add more value.

Google Tag Manager Course 2022- From Beginner To Advanced
Expand your Digital Marketing Skillset with Google Tag Manager. Master Google Tag Manager in this course from scratch.

This Course Includes
udemy
4 (86 reviews )
3h 4m
english
Online - Self Paced
professional certificate
Udemy
About Google Tag Manager Course 2022- From Beginner To Advanced
Google Tag Manager (GTM) is the cornerstone and foundation of any Digital Marketing and Digital Analytics Strategy. This is because you need to measure the impact of your marketing activity in order to make right decisions. For this you need to set up tags that capture user behavior as events in Google Analytics. For creating tags you cannot run to your developers every time and this is where GTM comes into use . Setting up Google Ads Conversion Tracking Tag through Google Tag Manager GTM is a marketer's tool to deploy tags without the help of developers and track user behavior. In this course we have covered everything related to GTM starting from how to set up GTM right up to how how you should be deploying tags through GTM. So, this covers things like 1. What is Google Tag Manager (GTM) - It's uses and a brief overview 2. GTM Account Set Up 3. Installing GTM to a Wordpress Website 4. Admin Panel Overview 5. Workspace Panel Overview 6. Adding Google Analytics Tag through Google Tag Manager 7. Adding Twitter Universal Website Tag through Google Tag Manager 8. Setting up LinkedIn Insight Tag through GTM 9. Setting up Google Ads Remarketing Tag through GTM 10. Setting Up Scroll Depth Tracking through Google Tag Manager 11. Adding Custom User Engagement Timer through Google Tag Manager 12. Tracking Embedded You Tube Videos through Google Tag Manager 13. Adding Facebook Pixels through Google Tag Manager 14. Tracking Element Visibility through Google Tag Manager 15. All Button Click Tracking Tag through Google Tag Manager 16. Custom Button Click Tracking through Google Tag Manager 17. Tracking External Link click through Google Tag Manager 18. Setting Up Hotjar Tracking Code through Google Tag Manager 19. Setting up Hubspot Tracking Code through Google Tag Manager 20. Exporting and Importing Containers 21. Introduction to Data Layer 22. Using Data Layer with Google Tag Manager 23. Adding Dynamic Data in Data Layer and creating Custom Event in GTM 24. Capturing Javascript Error through Google Tag Manager 25. Track Ad Blockers as Custom Dimensions in Google Analytics 26. Detecting Ad Blockers and showing a message to Ad Blockers 27. How to set up Facebook Custom Event Tag through Google Tag Manager 28. Tracking Download as Virtual Page Views in Google Analytics 29. Vimeo Video Tracking through Google Tag Manager So if you want to dive into the world of Google Tag Manager, this course is tailor made for you.
What You Will Learn?
- Google Tag Manager (GTM) Account Set up .
- Installing GTM to a Wordpress Website .
- GTM Interface Overview .
- Adding Google Analytics Tag through GTM .
- Adding Twitter Universal Website Tag through GTM .
- Adding LinkedIn Insight Tag through GTM .
- Setting up Google Ads Remarketing Tag through GTM .
- Setting Up Google Ads Conversion Tracking Tag through GTM .
- Setting up Scroll Depth Tracking through GTM .
- Setting up Custom User Engagement Timer through GTM .
- Tracking Embedded You Tube Videos through GTM .
- Adding Facebook Pixel through GTM .
- Element Visibility Tracking through GTM .
- Custom Button Click Tracking through GTM .
- Tracking External Link Click through GTM .
- Setting up Hotjar Tracking Code through GTM .
- Setting up Hubspot Tracking Code through GTM .
- Using Data Layer with GTM .
- Adding Dynamic Data in Data Layer and creating Custom Events in GTM .
- Capturing Javascript Errors through GTM .
- Tracking Ad Blockers through GTM .
- Tracking Downloads through GTM .
- ...... And a lot more. In short we will be covering everything related to Google Tag Manager Show moreShow less.