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Graphic Design Theory - Typography

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This Course Includes

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  • icon2 hours 29 minutes
  • iconenglish
  • iconOnline - Self Paced
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About Graphic Design Theory - Typography

Introduction

Why learn about Type?

Legibility

Readability

Calligraphy and Lettering

Typeface vs Font

Classification of Typefaces

Serif vs Sans Serif

Type Anatomy

Leading, Tracking, Kerning

Picking Fonts

Pairing Fonts

Common Typographic Mistakes

Customising Fonts

Text for Visual Interest

Hierarchy with Fonts

Considerations when Choosing Text Color

Text Alignment

Useful Keyboard Shortcuts

Additional Keyboard Shortcuts

Conclusion

What You Will Learn?

  • Make text look professional in all your compositions!.
  • In this course we will explore the realm of fonts. We will be learning the critical principles on how to use them as a defining character of your design, supporting and enhancing the message you convey..
  • Who would benefit from this course the most?.
  • If you love great typography on a poster, a clean reading experience on a website than this course will be a joy from beginning to the end for you..
  • If you are a designer, what you will master here will be a fundamental element in your creative career. Understanding the governing rules of typography will allow you to masterfully set the tone of your design, establishing subtle hierarchy within the composition to control the attention of your viewers..
  • Why I made this course?.
  • There are so many traps and mistakes you can make from a visual disharmony to the disruption of legibility and readability of text in your compositions. I created this program so you can intuitively avoid these and make typography work..
  • By the end of this course you will develop a critical eye for the right font, see how to slightly adjust them to make the good perfect - and that difference is what makes a designer and his work stand out..
  • What will we cover in this course?.
  • We’ll explore all practical aspects of typography including:.
  • Seeing it all in action.
  • Throughout this course we will analyze various designs, from posters, book covers, business cards and billboards to websites, mobile apps and banner ads. This will not only make the training a real fun but also help you understand and remember the terms that we cover though these examples,.
  • We will also carefully go through every setting option to adjust the type and explore how it would affect the overall visual and legibility..
  • About me and my new Graphic Design Theory Series.
  • This new Graphic Design Theory Series (Typography is the second part) is the essence of my 15+ years of teaching graphic design, and 20+ years of working as a freelance graphic designer and illustrator..
  • I was fortunate to teach more than a 100,000 students worldwide and was voted as one of the 5 best Adobe instructors of the World..
  • The challenge of teaching Design Theory is that everything is related, and I have a very effective and unique approach to explore this amazing subject in an enjoyable, easy to understand manner, that will help you to build deep understanding in it fast..
  • Come, join me on this exciting journey, let’s explore the amazing world of typography in Graphic Design together!.
  • Martin.