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How to Boost Digital Marketing Effectiveness via Behavioral Science

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This Course Includes

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  • icon1 hours 7 minutes
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  • iconOnline - Self Paced
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About How to Boost Digital Marketing Effectiveness via Behavioral Science

Class intro

Intro to Behavioral Economics

Behavioral Economics and Online Shopping Behavior

Using Social Proof to Increase Conversions

Creating Scarcity to Boost Consumer Demand

Leveraging Commitment Devices for Greater Customer Loyalty

The Power of Easy: Simplifying the Buying Process

Making the Most of Defaults in Consumer Decision Makin

The Goldilocks Effect: Finding the Sweet Spot for Your Offerings

Designing Choice Architecture for Optimal Decision Making

Utilizing Loss Aversion in Marketing Strategies

A Model for Nudging Consumer Behavior Towards Your Goals

What You Will Learn?

  • CLASS OVERVIEW.
  • If you're struggling to increase your online sales or engagement, you're not alone. In this class on Digital Marketing and Behavioral Economics, you'll learn how to use psychology to influence the decision-making process and drive results..
  • You'll gain a solid understanding of human psychology and how it applies to digital marketing. You will learn how to influence customer behavior and design choice options that drive sales and engagement..
  • WHAT YOU WILL LEARN:.
  • WHY TAKE THIS CLASS?.
  • By the end of this class, you will have the knowledge and skills to create effective marketing campaigns that drive results.This class is not just a collection of tips and tricks. It's a comprehensive learning experience that will give you a solid foundation in Behavioral Economics and Digital marketing. You'll learn how to apply these principles to your own brand and campaigns and drive real results..
  • WHO THE CLASS IS FOR?.
  • This class is ideal for freelancers, digital marketers, entrepreneurs, online business owners, and anyone looking to improve their online sales and engagement..
  • WHAT YOU WILL NEED:.
  • To get the most out of this course, you'll need only a laptop, internet connection and a bit of intellectual curiosity..
  • LET’S GET STARTED NOW and take your digital marketing skills to the next level. Start learning how to apply the principles of Behavioral Economics to your brand and market today!.