Creative Career Basics
Fundamental principles and concepts
How to Create Authentic Content on Instagram That Will Make People Really, Really Like You
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Course Insight
Designed for advanced/expert practitioners. Designed for experienced practitioners. We recommend having a solid grasp of Creative Career fundamentals before starting this specialization.
Advanced LevelSelf-Paced Learning
SKILLS TO
MASTER
Practical ApplicationTrending
Real-world project implementationBest Practices
Industry standard workflows and guidelinesCareers:Relevant for professionals pursuing roles within Creative Career.
Quick Facts
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What You’ll Learn
- This class is a fun yet powerful exploration of the importance of creating genuine, authentic content for your brand on Instagram. Award-winning entrepreneur and global publicist Crystal Richard will share her own experiences, insights, and best practices on how she has leveraged authenticity to create long-lasting relationships built upon trust with new and existing customers that translates into SALES. Together, we will dive into how to get personal (but not too personal) with your fans on Instagram and using live video. Whether you’re new to social media or you have a background in marketing -- there is always room to add a little more sparkle and authenticity to your brand. .
- Got an existing brand or an idea for a brand? This class is perfect for you. No matter the size of your business, how many followers you have, or if you sell something -- creating authentic content is important for everyone. .
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Description
Introduction
What IS Being Authentic
Demystifying the Idea of Authenticity
Be Authentic? How Do I Know What to Talk About?
How Personal is TOO Personal?
Want to Be More Authentic But Not Sure Where to Start?
Turning Passions Into Content
Shine Bright on Instagram
Bringing Your Authentic Content to Life
It's Time to Make People Really, Really Like You!
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