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How to Master Keyword Research (Even if SEO Makes You Feel Lost)

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How to Master Keyword Research (Even if SEO Makes You Feel Lost)

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About How to Master Keyword Research (Even if SEO Makes You Feel Lost)

What You'll Learn in This Class

#1: What is Keyword Research?

#2: Focusing on the Long Tail

#3: Starting with a Seed Keyword

#4: Determining Keyword Intent/Relevance

#5: The Implication of Search Volume

#6: Finding Your Ideal Keyword Difficulty

#7: Incorporating Semantic Keywords

#8: Considering Timeliness

#9: Effectively Using Keywords in Your Content

#10: Using Competitor Research to Inform Content Decisions

#11: Using Rank Tracking Tools to Benchmark Your Efforts

#12: Tools to Assist Your Efforts

What You Will Learn?

  • Keyword research is one of the most important foundational elements of SEO. SEO Content Strategist Maddy Osman shares her detailed approach to keyword research, which includes an emphasis on data and human intuition working in tandem with each other. .
  • In this keyword research-focused class, you'll learn:.
  • I created this class because keyword research is a multi-faceted topic with multiple sides that must be considered to be effective. This process is based on my work with high-authority publications like Search Engine Journal, Sprout Social, and Kinsta..