IIMBx: Strategic Management

Learn how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.

4.5|Reviews (23)
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Course Insight

Suitable for beginner learners. This course serves as an entry point into Business & Management, building foundational knowledge before moving on to advanced frameworks or specialized paths.

Beginner FriendlyCertification IncludedSelf-Paced Learning

SKILLS TO
MASTER

Business & Management Basics
Fundamental principles and concepts
Practical ApplicationTrending
Real-world project implementation
Best Practices
Industry standard workflows and guidelines
Problem Solving
Core Concepts
Implementation
Workflow Integration
Optimization
Careers:Relevant for professionals pursuing roles within Business & Management.

Quick Facts

Below sections are verified from last major sync. For real-time updates and today's latest lectures, Check official page here.

What You’ll Learn

  • Industry and competitive analysis.
  • Resource and competency analysis.
  • Analysing strategy across corporate and business levels.
See side-by-side differences in what you’ll learn

Description

In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy.

This course will show you how a business views itself in its "totality" and in the context of its environment. The course will be taught from the perspective of a manager or chief executive officer (CEO).

This course aims to equip you with a good understanding of:

What managing a firm strategically implies?

How one analyzes the industry in which a firm competes?

How does a firm create competitive advantage?

How does a firm sustain its competitive advantage?

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IIMBx: Strategic Management
4.5(23+ learners)