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UI/UX Design
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Insight driven User Research : A complete guide to customer development with user interviews

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Insight driven User Research : A complete guide to customer development with user interviews

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About Insight driven User Research : A complete guide to customer development with user interviews

Promo

What are user interviews

Why should you conduct user interviews

Finding people to interview

Preparing for user interview

Conducting interviews

Summarizing and drawing conclusions from interviews

What You Will Learn?

  • This course teaches you everything you should know to about conducting user interviews and solve problem for your users. User interview (a type of user research method) is a very, very important part of the entire product development process..
  • WHY CONDUCT USER INTERVIEWS?.
  • At the end of the day, very few companies fail if they are not able to build technology. Most companies fail because they don’t have customers. The goal of every product would be to make your customer's life easier. Hence it’s very important for you to understand your customers really really well. If you understand the customer well, you are more likely to build the right solution. Organizations benefit from this since companies don’t have to invest a huge amount of engineering resources into product building only to know that product is not solving problems for its customers. Hence talking and understanding users helps companies save time on product building and minimizes the risk of failures after investing heavily. Talking to the customer is relatively cheaper..
  • Very few companies fail if they are not able to build technology. Most companies fail because they don’t have customers .
  • WHAT ARE THE BENEFITS OF THIS COURSE?.
  • WHO IS THIS COURSE FOR?.
  •  .
  • ABOUT YOUR INSTRUCTOR :.
  •  .
  • SO ARE YOU READY TO GET STARTED?.
  • I'll see you inside..