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Introduction to Social Media Marketing

This course is part of Meta Social Media Marketing Professional Certificate

     
  • 4.8
  •  |
  • Reviews ( 13K )
Free

This Course Includes

  • iconcoursera
  • icon4.8 (13K reviews )
  • icon18 hours (approximately)
  • iconenglish
  • iconOnline - Self Paced
  • iconcourse
  • iconMeta

About Introduction to Social Media Marketing

Learn new concepts from industry experts

Gain a foundational understanding of a subject or tool

Develop job-relevant skills with hands-on projects

Earn a shareable career certificate from Meta

What You Will Learn?

  • Understand the landscape of traditional, digital, and social media marketing.
  • Understand the major social media platforms, how they function, and what role they play in marketing.
  • Create SMART goals, identify KPIs, and define your target audience and their customer journey.
  • Choose the right social media platforms and learn how to create social media policies.