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Network Analysis for Marketing Analytics

This course is part of Text Marketing Analytics Specialization

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Free

This Course Includes

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  • iconFlexible schedule
  • iconenglish
  • iconOnline - Self Paced
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  • iconUniversity of Colorado Boulder

About Network Analysis for Marketing Analytics

Learn new concepts from industry experts

Gain a foundational understanding of a subject or tool

Develop job-relevant skills with hands-on projects

Earn a shareable career certificate

What You Will Learn?

  • Describe the concept of network analysis and related terminology.
  • Apply network analysis to marketing data via a peer-graded project.
  • Visualize a network based on centrality and other statistics via homework.
  • Extract marketing insights from a network via a peer-graded project.