When you enroll through our links, we may earn a small commission—at no extra cost to you. This helps keep our platform free and inspires us to add more value.
Photography Marketing & Business: Boost Sales and Income 101
Learn Photography Business, Marketing, SMM Strategies, Sales Techniques To Get More Clients As A Commercial Photographer
This Course Includes
udemy
5 (142 reviews )
1h 21m 
english
Online - Self Paced
professional certificate
Udemy
About Photography Marketing & Business: Boost Sales and Income 101
_______________________________________________________________________________________________________________________
Updated in May 2017! New BONUS videos and mindmap added!
________________________________________________________________________________________________________________________
JOIN OVER 1,430 STUDENTS WHO HAVE ALREADY TAKEN THIS COURSE - BOOK YOURSELF SOLID TODAY!
ALL PROFESSIONAL MARKETING TECHNIQUES AND TIPS VISUALIZATIONS ARE INCLUDED ($99 VALUE)!
Y
ou will enjoy this course about commercial photography, marketing and sales
no matter if you are one of the beginners or advanced photographers
.
Course is divided into easy to follow sections which are structured to bring you step by step from essentials to more advanced techniques.
You’re going to learn how to grow your business, research the market and find opportunities, grow your sales and income. You can start implementing all this strategies straight away and notice results in just 7 days or less. Really, just in that short amount of time – trust me. And in this course I’ll guide you through all the strategies, step-by-step. _
Simply enroll in this course and start making money with commercial photography (or video).
_ Find out how you can increase the number of your clients and customers, using a proven step by step formula to get sustainable orders. Those proven techniques and strategies will help you boost your income in almost any genre of photography or video:
_Love-story_
_Wedding photography_
_Portrait photography_
_Newborn photography_
_Architecture photography_
_Landscape photography_
_Food photography_ And it works no matter if you are a freelancer or own a photography studio. In this course we'll cover how you can use social media marketing (SMM), promotions, presentations, right pricing to fine tune your business.
We will discuss such topics and strategies:
Process of acquiring clients for photographers
How to create or properly upgrade your web site
How to create a portfolio and choose right images
Driving traffic to website and social profiles
Differences between genres of commercial photography
Online advertising
Using pages and groups in social networks
Using your profiles on facebook, instagram and youtube
Advertising through photosites
Offline advertising
Wedding and bridal shows
Partnerships
Exhibitions
Recommendations
First contact with a client and correspondence
Phone talks
Meeting and portfolio presenting
How sell your portfolio
Packaging of your services
Signing a contract
Pre-shooting
Drawing up a shooting plan
Shooting process
Shooting equipment
How to choose locations
Required images
How to work with clients after photoshoot
How to pick great photos
Color correction
Retouching
Promoting your work
Giving away finished product
Upsells
Discounts
Customers for life
How to work with client base and relationship management in the next 36 months
What You Will Learn?
- How photography marketing works .
- Understand every step of photography business .
- Get great relationship with your clients .
- How to start your own photography business or take it to the next level .
- What sales techniques you should use, and what to avoid .
- More than 10 SMM (social media marketing) strategies to implement in the next 30 days .
- How to create a high quality portfolio .
- How to create or update your web site for high conversion from visitors to customers .
- How to attract new visitors from instagram .
- How to attract new visitors from facebook .
- How to attract new visitors from your website with SEO .
- How to show value through stories .
- Online marketing techniques .
- Offline marketing techniques .
- How to use press releases and magazines .
- How to make partnership with filmmakers, photographers and bridal agencies .
- How to use affiliate marketing .
- How to communicate with your clients by email and phone .
- How to meet in person and present your work .
- What to show and talk about .
- Everything you need to know about packaging and pricing .
- Why and how you should sign contract .
- How your ideal shooting day should look like (wedding, love story, portrait, etc) .
- How to create viral content for social media .
- How to approve final images with your clients .
- Why you should need a lot of testimonial .
- How to upsell Show moreShow less.