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Service Design Activities - Improve User Experience using the 6 core service design activities

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About Service Design Activities - Improve User Experience using the 6 core service design activities

Welcome to the class!

Introduction

SD Activity 1 - User Research

SD Activity 2 - Define

SD Activity 3 - Ideation

SD Activity 4 - Prototyping

SD Activity 5 - Testing

SD Activity 6 - POC implementation

Key takeaways

Share your thoughts!

What You Will Learn?

  • What is this class about?.
  • In this class you will learn how to constantly deliver high quality user experiences for your products and service by applying the service design methodology..
  • What will you learn?.
  • At the end of this class you will be able to confidently apply the service design methodology to any process, product, service, channel, etc. Which, in turn, will greatly enhance the overall user experience of your deliverables..
  • You will be able to apply the 6 service design activities in an incremental and iterative manner..
  • Why are the service design activities so important?.
  • A Harvard Business School study conducted by professor Clayton Christensen found that around 95% of new products fail within the first couple of years after their initial launch..
  • There are many reasons behind a product failure but one of the most important ones is a mismatch between the product’s solution and the customer need it tries to solve. Customers simply don’t need it….
  • Service design provides a very simple solution to that common issue. User-centricity..
  • The service design activities make sure that the user lies at the center during the entire development process. Meaning every decision, every feature, every line of code has the user in mind. Which results in a product that perfectly matches with customers’ expectations..
  • Who is this class for?.
  • This class for anyone managing an existing product or looking after the launch of a new product. This includes product managers, product owners, marketeers, and more!.
  • What do you need in order to follow this class?.
  • There’s no specific equipment needed to follow this class. Only your happy self!.