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Shopify SEO 2021 - Powerful Ecommerce Search Engine Optimization To Improve Your FREE Google Traffic

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  • icon7 hours 46 minutes
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  • iconOnline - Self Paced
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About Shopify SEO 2021 - Powerful Ecommerce Search Engine Optimization To Improve Your FREE Google Traffic

Introduction - Who We Are And Why Did We Create This Course

The Advantages & Disadvantages Of Shopify For SEO

The Seo Mindset

Recommended Tools

G-Suite

ClickUp & G Sheets

Rank Tracking Software

Foundation Keyword Research

Shopify Site Structure & Planning

Sub Domain Considerations

A Word On Domain Names

Theme Considerations

Theme Speed

Theme Heading (H tag) Checks

Theme Canonical & Filter Checks

Apps We Use & Recommend

How To Get Your 30% OFF Discounts For Schema Plus & ShopSherrif AMP

Introduction To Google Search Console

Setting Up Google Analytics

Using Ahrefs.com

Using Screaming Frog

On Page Optimization - Home Page

On Page Optimization - Importance Of Collection Pages

Example – Quality Category / Collection Pages – Anaconda

Collection Page Optimization

Product Pages

Other Page Considerations

Dealing With Images - Manual Image Optimization

Using The Bulk Image Edit App

Basic Coding - How To Backup Your Theme

Theme Download & Coding Software

Finding & Replacing Code

Removing H1 Logo Tags – Some Themes

Canonical & NoIndex Considerations

UPDATE: Watch This Before Completing Pagination & Tag Pages Setup

Paginated Pages

Tag Pages

Internal Links - Collection Page Product URL Checks & Edits

Internal Linking Considerations

Out Of Stock Product Considerations

Surfer SEO - Introduction

Surfer SEO Audit - Michal From SurferSEO

Optimizing A Collection Page With Surfer SEO

Surfer SEO Results After Changes

Schema: What Is Schema & How To Check Existing Schema

Using The Schema + App

Removing Native Schema Code Before Manually Adding Schema

Manually Adding Schema: Home Page Schema

Collection Page Offer Schema

Adding The Collection Page Schema Code

Video & FAQ Schema

UPDATE – Quick Tip To Increase Page Load Speed Of Pages With Video Embeds

Product Page Schema

AMP - What Is It?

Adding AMP Pages With The Shop Sherrif App

What Next?

What You Will Learn?

  • UPDATED SEPTEMBER 2020 - Now 56 Lectures .
  • + 3 Hours Of New Content.
  • + All New Video Content With Quality Audio.
  • + Recommended Tools And Apps Updated.
  • + Added Lectures On Basic Coding For Shopify, SurferSEO, And Other Additions.
  • Shopify has exploded in the last few years, but much of the online training has been based on paid advertising. Shopify stores do however rank very well if you set them up correctly. Many gurus will tell you they are hard to rank, but as an agency who rank client Shopify stores everyday, we can tell you that is simply not true..
  • We've uncovered the golden nuggets required to rank and bring in traffic with SEO..
  • Organic Rankings.
  • Improving your stores organic rankings and traffic is not rocket science, but it does take effort. We've optimised many stores for our clients..
  • Who Are We?.
  • We optimize e-commerce stores everyday. It's what we do. We have real clients, real staff, and real revenue. We walk the talk..
  • Lifetime Updates.
  • We offer lifetime updates to all students. Regular video will be posted as and when needed. Google changes everyday, and so do we!.
  • There are many webmasters who will tell you that Shopify stores are difficult to rank in Google, but nothing could be further from the truth, as long as you take the time setup your store correctly. Some of the specific tactics you'll learn include:.
  • Access To Our Proprietary Shopify App - not available to the public.
  • Auditing your current site.
  • Keyword research.
  • Theme Considerations.
  • Core Site Optimisation (Home Page & Image Optimization).
  • Collection Page Optimization (This is incredibly important and overlooked by most store owners).
  • Product Page Optimization.
  • Blog Post Setup.
  • Fixing Duplicate Content Issues (A common ecommerce problem, but rarely taken care of).
  • Internal Linking.
  • Bonus - Schema (We were not going to add this to the course - it's simply too powerful and in the wrong hands.............well...... you get the idea.
  • Access to all code and downloads we recommend are provide.