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How To Design Your Social Media Channels Like An Expert
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This Course Includes
skillshare
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54 minutes
english
Online - Self Paced
course
SkillShare
About How To Design Your Social Media Channels Like An Expert
1 Welcome To The Course
2 What is the importance of social media branding and design?
3 What can we optimise on each social media channel
4 Why is it important to have a consistent look and feel?
5 What's the right username for my business
6 How to create a custom Facebook URL
7 How do we change usernames?
8 How to we create consistent usernames
9 Let's look at your usernames
10 What do I need to consider when updating my page profile picture
11 Cover Images
12 Free tools
13 Are you images up to scratch
15 What needs to be included in the about us section
16 Is your about us section optimised
17 Additional Optimisations
18 Thank You
What You Will Learn?
- Do you want to be able to design your social media channels like an expert?.
- Do your social media channels need a design overhaul? Are you about to set up social media channels and want to make sure they look professional?.
- This course runs through everything you need to know when working on the branding and design of your Facebook, Twitter, Pinterest or Instagram channels..
- The course covers how to pick a username, what to consider and what to include when you’re creating a profile picture and cover image, and what the essentials are when creating your social media description or bio..
- Why take this course?.
- Do you want to make your social media channels look like they've been professionally designed?.
- Would you like to make it easier for your customers to find your social media channels?.
- Do you want to make your social media channels more effective at coming up in search?.
- Are you worried you’re losing customers because your social media channels don’t look well-designed?.
- Would you like to know the free tools that can help design your social media channels?.
- In this course:.
- In this course, you will learn to optimise your social media channels, looking at the usernames and descriptions in terms of audiences, SEO and accessibility. You will look at your images including profile pictures and cover images, including how to leverage them for brand exposure and as an additional marketing tool..
- About your course instructor:.
- Rachel Beaney is a social media specialist, having worked for nearly a decade in the digital media space. She’s worked on social media campaigns for big names like Microsoft, Aussie Home Loans, Network Ten, MasterChef Australia and more..
- Rachel is passionate about teaching and helping people get the most out of digital and social media for their businesses..
- Who is this course for?.
- Are you a small business owner looking for tips on how to make your social media channels pop without spending a lot of cash?.
- Are you in marketing manager who runs a brand social media channel that needs an overhaul?.
- Are you a social media manager juggling too many accounts and you’re after some ideas to help see your channels in a fresh way?.
- What the course is covers:.
- Take the course:.
- Before we jump into it, this course does not include social media day-to-day management tips or social media strategy. This is looking exclusively at how to make your social media channels look their best..
- And, of course, if you don't like the course for any reason, you can request a full refund within the first 30 days, no questions asked..
- What are the requirements?.
- What are you going to get from this course?.
- Who is the target audience?.
- .
- Free Resources:.
- Username Audit Spreadsheet (XLS download).
- Social Media Design Case Studies (PDF download).
- Essential Branding Checklist (PDF download).