Economics & Finance Basics
Fundamental principles and concepts
PekingX: 电子商务 E-Commerce
"电子商务”是一门从经济学角度综合教授电子商务理论、政策和实践的慕课课程；我们共同学习基于经济学原理的基础知识，以及全球网络经济的实践问题。
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Course Insight
Suitable for beginner learners. This course serves as an entry point into Economics & Finance, building foundational knowledge before moving on to advanced frameworks or specialized paths.
Beginner FriendlyCertification IncludedSelf-Paced Learning
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Quick Facts
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What You’ll Learn
如果你想学习电子商务的基本经济规律，但不知从何处开始，这门课是你明智的选择。电子商务课程使你在互动学习中从经济学角度轻松愉快地了解网络经济的原理、政策、策略及实践问题，并可以在线分享学习的体会。
这门课程是基于微观、宏观经济学的分析对网络经济的介绍，由北京大学开设。这门课程从经济学原理的基本方法开始，在吸引你的同时对于你的学习能力也是一种挑战。短时间里通过一些简洁的例子或案例，你将学会如何理解经典电商理论思想、构建理论模型、分析电商政策、操作电商实务、解决电商纠纷。
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Outcomes
- 微观经济视角：电子商务市场运.
- 宏观经济视角：电子商务宏观功能.
- 综合视角：电子商务的经济伦理与制度建设.
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