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Business & Management
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Marketing Strategy

Professional Certificate programs are series of courses designed by industry leaders and top universities to build and enhance critical professional skills needed to succeed in todays most in-demand fields.

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Marketing Strategy

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This Course Includes

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  • icon2 months at 4 - 6 hours per week
  • iconenglish
  • iconOnline - Self Paced
  • iconprofessional certificate
  • iconBabson College

About Marketing Strategy

BabsonX's Marketing Strategy Professional Certificate

Marketing Fundamentals: Who Is Your Customer?

Customer Centric Marketing for Entrepreneurs

Job Outlook

What You Will Learn?

  • How segmentation, targeting and positioning methods can be used to acquire customers..
  • How to use the marketing mix: product, price, promotion, and place..
  • Create customer profiles and personas that help you identify the right marketing channels to reach your customers..
  • Develop content and messaging that directly address consumer needs and drive brand excitement..